Are you a creative, strategic marketer with a passion for sport and brand storytelling? Join Wimbledon as our Brand Campaigns Manager and lead the end-to-end creation and delivery of high-impact campaigns across TV, digital, out of home, and social channels. In this pivotal role, you’ll shape how our brand connects with audiences worldwide, collaborating with top agencies and cross-functional teams to drive excellence and innovation. If you thrive in a fast-paced environment and want to play a key part in growing Wimbledon’s global presence, we’d love to hear from you.

What you will be doing

• Lead the end-to-end creation and delivery of global brand campaigns and communications across all channels, including TV, Outdoor, Digital, and Social across owned, earned, and paid media.
• Develop campaign strategy and creative briefs that translate audience insight, brand ambition, and data into compelling creative and media direction, including adapting global brand platforms and creative for market-specific campaigns and ATL activity
• Build and deliver retail marketing plans that connect brand storytelling to customer conversion across owned, earned, and paid environments.
• Manage and deliver the consumer brand experience on-site including the arrivals journey and on-site guest experience, ensuring brand excellence throughout.
• Manage day-to-day relationships with creative, media, and PR agencies, setting clear scopes of work, budgets, and timelines—challenging and inspiring partners to deliver best-in-class work.
• Collaborate cross-functionally with Marketing, Commercial, and Communications teams to deliver integrated plans and activations that ladder up to audience and business outcomes.
• Drive media effectiveness and demonstrate ROI through insight-led planning, performance tracking, and continuous optimisation.
• Play a key role in shaping the strategic direction of the brand, contributing to the annual brand plan, campaign frameworks, and long-term creative and communications strategy.
• Support the Senior Brand Manager in elevating campaign impact through Official Partner promotional activity and amplification plans.
• Help establish and embed best-practice frameworks for brand management, driving creative excellence, insight-led thinking, and process efficiency across the team

What part your role will play in The Championships

• This role is integral to growing and broadening Wimbledon’s global audience, shaping how brand campaigns shows up creatively, culturally, and strategically across the world.

About you

• 5+ years’ experience in consumer-facing brand marketing, creative marketing, or campaign management, ideally within sport or entertainment.
• Proven track record of delivering integrated campaigns that build long-term brand value and deliver measurable impact.
• Deep understanding of the full marketing mix across paid, owned, and earned channels — and experience managing campaigns across broadcast, OOH, and digital/social.
• Experience interrogating media strategy and performance to inform creative and optimise campaign outcomes.
• A natural storyteller and creative thinker, with a strategic mindset and the ability to turn insight into inspiring briefs and actionable plans.
• Audience-first and data-driven, with a strong grasp of segmentation, insight application, and measurement frameworks to continually optimise activity.
• Skilled collaborator and communicator, able to unite teams across Marketing, Commercial, and Communications around a shared brand vision.
• Confident presenter and influencer, able to communicate ideas clearly to senior stakeholders and external partners.
• Highly organised, proactive, and delivery-focused, capable of managing multiple workstreams and deadlines with attention to detail.
• A self-starter with the strategic curiosity and creative judgement to shape world-class work with limited oversight.
• Passionate about culture, creativity, and the role of sport as a unifying global force.

About us

• The All England Lawn Tennis Club (Championships) Limited (AELTC) organises and stages The Championships, Wimbledon, widely regarded as the world’s premier tennis tournament, hosted on the Grounds of one of the world’s most prestigious tennis clubs.
• Our business has grown in recent years, and we expect this to continue. We have plans to further improve our facilities and invest in our people in future years. Our success is important to us, and we are guided by our key values of Heritage, Integrity, Respect and Excellence.
• The Brand team is responsible for both managing the Brand and developing and defining a marketing plan that can deliver against business goals. This is with a view to acquiring, converting and retaining key audiences.